The future of business is digital. Threats to incumbent businesses in every sector are digital. Corporate investment and executive focus is about digital. All these statements are true and we’d be foolish to pretend otherwise, so is this ABC news story about chatbot dissatisfaction just a reactionary complaint against inevitable change? I believe not – … Read More
Not a pessimistic designer, nor a cynical designer – a critical designer looks at the past, to rethink the present and reimagine a brighter future. Futurist Alvin Toffler once said “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” Living in … Read More
Last week in Melbourne and Sydney, CEC held the latest event in our breakfast event series. Three guest speakers from the transport and infrastructure industry came together to discuss their viewpoints on how customer experience impacts their organisations and the industry as a whole. Emilie Perrot from Yarra Trams, Mark Byrne from Transurban and Larry … Read More
On Thursday 15 June clients and colleagues joined the CEC team for drinks, canapés, music and chat, whilst enjoying stunning treetop views of the Vivid festival lights at Circular Quay. CEC’s design centre in Sydney is perched in the perfect position to revel in the Vivid light experience, and we wanted to share our unique … Read More
We recently launched the new visual branding for The Customer Experience Company (CEC) along with creating and moving into a stunning new purpose-designed working environment. It has been such a transformative and empowering experience, we wanted to share our story. A bit of background in case you don’t know us: The Customer Experience Company is … Read More
The healthcare industry has eluded disruption for some time, but an increasing number of potential disruptors have been entering the arena over the last 12 months. From IBM’s Watson, that recently diagnosed a rare form of leukaemia in 10 minutes, to the local 1stAvailable.com online booking platform, which also offers a range of other services … Read More
“Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.” – Jeff Bezos
Every once in a while, a new product or service blows the doors off an industry by revolutionising the way things are done to such an extent that users wonder how they ever got by without it. Enter, the disruption of the taxi industry. When this happens, it can be a disappointing experience if we … Read More
The secret to growing advocacy is delighting your customers, right? Yes, but it could backfire unless you get your core offering right first. Your core offering is the value your customers can’t do without. Imagine your offering as a skyscraper and you are competing to be the tallest building in the city. Your core is … Read More
We live in an age where technology has become an essential and ubiquitous presence in our daily lives. As we move forward into the future, it only stands to reason that our reliance and eager assimilation of technology will only increase, with our phones, gadgets and devices taking on an ever-increasing role in our interactions, … Read More
