Different thinking. Different outcomes.
We are an independent consulting firm, specialising in customer experience. We apply design thinking to business problems to get different, more innovative outcomes that create better customer experiences. We design and deliver new products, services and ecosystems for large organisations and government.
Customer personas have been around for many years, as a useful design tool to understand customers and create better experiences. They typically rely on a body of customer research, and on having skilled designers capable of identifying the patterns and traits which are most meaningful to the situation at hand. So can we create a … Read More
Recently we worked with a company that was in the thick of disruption. It was so affected that only 42% of employees thought the company was in a position for success in the next three years. Less than half of the company (49%) saw themselves working there in the next 2 years, and although … Read More
Last week, we ran another of our regular CEC Breakfast event series. Steven Issa, Director Service Centres of Service NSW, presented to our early morning guests. Steven shared the exceptional customer experience journey that Service NSW has gone through, which started in 2013 with a Voice of the Customer survey. Steven elaborated on how … Read More
We get results
Designing and delivering better customer experiences
We use Design Thinking to solve business problems. Everything we do is founded in customer needs and behaviours, whether it be strategy, design or culture change. We are open, transparent and outcome focused. We believe in less paper, less talk and more action.
Strategy & transformation | Design & delivery | People & culture | Listen, learn & act
What it's like to work at The Customer Experience Company
Working at CEC brings exciting challenges every day. Just this year we have helped to define the future of digital government, flipped toll roads on their head and re-imagined the camping experience in National Parks.
We are constantly evolving better ways of solving ever more important problems. Right now we are focused on using analytics to maximise the effectiveness of our empathetic design methods and to help our clients to make better decisions for their customers and their organisations.
At CEC, everyone is empowered to stretch themselves, influence how we work and create a meaningful impact for our clients. Working with such a diverse team brings the benefit of different perspectives, but we all unite around the customer. That's what makes CEC special.